Welcome to the Consumer Study.

• Thank you for participating in this research study. Before you proceed, let us briefly tell you about this study.
  
  
• Your responses will be keep confidential.
  
  
• In this study you will be shown descriptions of two or more products. After reading the product descriptions, please answer the questions that follow.
  
  
• Remember, there is no right or wrong answer.
  
  
• Please read all of the instructions before answering the questions.
  
  
• Do not use the back button in your browser during the experiment as that may prevent the software from properly recording your responses.